EDITORIAL: CLASS OF SUMMER SCHOOL

EDITORIAL: CLASS OF SUMMER SCHOOL

Summer school has started out, teacher Lyiapo is ready. The class of 2020 Summer School consists of a few local heroes:
Video: Creatives Are The New Athletes by Rutger van Leeuwen

Video: Creatives Are The New Athletes by Rutger van Leeuwen

We present to your our newest video made by director Rutger van Leeuwen and Film Production Company: Mr. Frank:
July 03, 2020 — In fo
BLACK LIVES MATTER: IN UNITY, THERE IS STRENGTH T-SHIRT

BLACK LIVES MATTER: IN UNITY, THERE IS STRENGTH T-SHIRT

With the 'In Unity, There Is Strength T-Shirt' Daily Paper, Filling PiecesOlaf HusseinPattaSmibThe New Originals and Hosselaer, seven Black-owned Amsterdam labels, are seizing this momentum, uniting to take a stand against racism, both national and worldwide. 
July 01, 2020 — In fo
INTERVIEW WITH DIRECTOR JOOST VAN DEIJZEN

INTERVIEW WITH DIRECTOR JOOST VAN DEIJZEN

A few weeks ago, we released our commercial: DIVERSION, made by the director: Joost van Deijzen. We became curious and asked Joost some questions. Read the full interview here:
June 25, 2020 — In fo
The New Originals x Tom van Veen x Museum Boijmans Van Beuningen

The New Originals x Tom van Veen x Museum Boijmans Van Beuningen

Together with Tom van Veen and Museum Boijmans Van Beuningen we want to share a series called: “We Have To Move As One”. This series of paintings by Tom shows the shared vision of connection, expression, ideas, and represents a transnational youth culture. 
June 23, 2020 — In fo
The Original Courant: Issue 3 | 2017

The Original Courant: Issue 3 | 2017

In 2016 we started with the Original Courant, an inspired newspaper filled with content by us. To give you guys an inside of the Courant, we will upload all the previous issues on our blog. You can read the interviews, play Freddy Games, and get a look inside Freddy's mind. 
June 22, 2020 — In fo
SS20 Editorial by Fauve Bouwman

SS20 Editorial by Fauve Bouwman

The first drop of our SS20 Collection is now available! The first editorial is shot by photographer Fauve Bouwman. We were wondering how Fauve became a photographer, so we decided to ask her some questions. 
June 19, 2020 — In fo
VIDEO: INTERVIEW WITH INDEBT STUDIO

VIDEO: INTERVIEW WITH INDEBT STUDIO

Our temporary store has come to its end. We became curious about the creative studio: @indebt and their projects for the future. So we decided to make a small video interview. Shot by: Rafael Smit (@Raaf909)
June 14, 2020 — In fo
Freddy Games: Level 2

Freddy Games: Level 2

This week Freddy would like to present to us: Freddy Games Level 2. Spin your head and conquer the boredom with these mind games! 
June 04, 2020 — In fo
Tags: Freddy Games
Video: Diversion - The New Originals

Video: Diversion - The New Originals

'DIVERSION' encourages us to think and more outside of the box, mainly we now have fewer diversions and distractions and more time than ever. 'DIVERSION' shows examples of how this unique time in history affects the creative mind and how it prevails. It celebrates creativity in and outside the individual. Because: Creatives Are The New Athletes. Directed by Joost van Deijzen. 
May 27, 2020 — In fo
Tags: Commercial