The OSCAM x TNO XXL Chess is on the move!
Till Sunday, the 3rd of October, the set is available to play speed chess at the Stedelijk Museum
As we are always striving to innovate and searching for new ideas - we proudly present our first dive into homeware with ceramics artist @synnoevekruseserup and painter @justalexart - consisting of a selection of plates, cups and vases.
A short video recap of our flagship store opening recap by flinkzvisuals
Our flagship store is officially open! Located on the Zeedijk, we'd love to welcome you in the new store and show you our new collection in the best way possible. Feel free to swing by. 💭
Last Saturday we celebrated the opening of our very first flagship store!
Thanks to everybody dropping by. ❤️
We announce with much excitement the much awaited opening of our first flagship store! The TNO Store will be located on Zeedijk 59, proudly based on the historical Zeedijk!
Our latest editorial is shot by talented photographer Alassan Diawara, highlighting several styles from our new drop 🎶📸
Meet Arindy Melati as she tells us all about her world and the vision 🔭
Introducing.. The New Originals Jazz Club! A rowdy, steamy and music-filled night with friends and family—a celebration of our new collection as well as an ode to the jazz age, brought to life by talented director Aramis Garcia Gonzalez.
Our latest campaign shot by the talented Iris Haverkamp Begemann. Check out the B side as our TNO Jazz Club musicians take a load off in their hotel rooms, the lobby and recover from the nights before and to come.
More than excited to have this collaboration happen! In light of our 5 year anniversary we have a series of exciting collaborations coming up this year.
We took a day off to kick it with the boys from Zeedijk 60. 🌤
Sometimes it's a plain world to see, but that doesn't mean we can't believe'. A homage to the beauty of believing. Featuring Els.
'INside the Box' is a spatial installation that explores the minds of 9 creatives. Set against the backdrop of a white cube; empty, limitless and vacant, the box is transformed through colourful spray paint transforming the walls to THINK OUT OF THE BOX.
This February, Danish artist and photographer Sofie Flinth photographed her grandmother Merete (just turned 82) and her best friend Ingrid (turning 88) during another restrictive round of lockdown.
The multi-talented Alan Nguyen is the mastermind behind our Freddy Chess Set as well as our XXL set in collaboration with OSCAM. He runs Space Junk, a collaboration oriented 3D-design studio. We met Alan and his partner/colleague Masi at their office/studio/3D-print space + apartment in Amsterdam!
As a brand revolving around creativity we're always excited to see other young creatives make noise. KI/KI, a notable young lady from Amsterdam has been kicking up dust in the techno scene for quite a while now. 'Not For Sleeping' is a collaborative project, where the forces of TNO and KI/KI join.
We love to present to you our Campaign of Spring/Summer 21: Brain Games. A themed collection shining light on the magical world of brain games.
For this Fall Winter'20 editorial, we met up with the creative collective: MOM, in Antwerp. To get to know the collective better we asked the members some questions:
You are warmly invited to join us on the 27th for our first collaborative event with IDFA! Check the information + ticket link here:
We're proud to announce the 2020 collaboration with Galerie Ron Mandos on the creation of their annual Best of Graduates T-shirt. We asked some of the graduates a few questions, read the interviews here:
We teamed up with OSCAM because of our shared interest to blend and give back to communities. Together we created the OSCAM x TNO Chess because we believe that chess can function as a universal language.
In this collaboration between art director @senakirfa, photographer @ashleyrottjers and The New Originals we actively use the notion of the 9 dots to stimulate ourselves to find ways of visualizing our shared realities.
In this video editorial by Youp Wehnes and Bram Romkes, they highlighted the latest CATNA Speckled pack.
To compliment our Fall'20 drop we asked Mikah de Wolf to shoot an editorial for us and these are the results:
We would love to present the newest collaboration of Maha x The New Originals. As part of the collaboration, we created an editorial in which we highlight the following three creative females: Agnes, Luna and Bao. Each one of them has their own story to tell. Read the interview of Agnes here:
We would love to present the newest collaboration of Maha x The New Originals. As part of the collaboration, we created an editorial in which we highlight the following three creative females: Agnes, Luna and Bao. Each one of them has their own story to tell. Read the interview of Luna here:
We would love to present the newest collaboration of Maha x The New Originals. As part of the collaboration, we created an editorial in which we highlight the following three creative females: Agnes, Luna and Bao. Each one of them has their own story to tell. Read the interview of Bao here:
This short journey is about Freddy and Junior working together to uncover the hidden treasure. Directed & animated by: Volkan Baysan
Nine unique Individuals came together to showcase their skills and collaborate in movement. Creative Direction & movement Direction: @jinkojoshu
We would love to present to you our newest style: our Floral Shorts.
Summer school has started out, teacher Lyiapo is ready. The class of 2020 Summer School consists of a few local heroes:
With the 'In Unity, There Is Strength T-Shirt' Daily Paper, Filling Pieces, Olaf Hussein, Patta, Smib, The New Originals and Hosselaer, seven Black-owned Amsterdam labels, are seizing this momentum, uniting to take a stand against racism, both national and worldwide.
A few weeks ago, we released our commercial: DIVERSION, made by the director: Joost van Deijzen. We became curious and asked Joost some questions. Read the full interview here:
Together with Tom van Veen and Museum Boijmans Van Beuningen we want to share a series called: “We Have To Move As One”. This series of paintings by Tom shows the shared vision of connection, expression, ideas, and represents a transnational youth culture.
In 2016 we started with the Original Courant, an inspired newspaper filled with content by us. To give you guys an inside of the Courant, we will upload all the previous issues on our blog. You can read the interviews, play Freddy Games, and get a look inside Freddy's mind.