Stories
BLACK LIVES MATTER: IN UNITY, THERE IS STRENGTH T-SHIRT
With the 'In Unity, There Is Strength T-Shirt' Daily Paper, Filling Pieces, Olaf Hussein, Patta, Smib, The New Originals and Hosselaer, seven Black-owned Amsterdam labels, are seizing this momentum, uniting to take a stand against racism, both national and worldwide.
INTERVIEW WITH DIRECTOR JOOST VAN DEIJZEN
A few weeks ago, we released our commercial: DIVERSION, made by the director: Joost van Deijzen. We became curious and asked Joost some questions. Read the full interview here:
The New Originals x Tom van Veen x Museum Boijmans Van Beuningen
Together with Tom van Veen and Museum Boijmans Van Beuningen we want to share a series called: “We Have To Move As One”. This series of paintings by Tom shows the shared vision of connection, expression, ideas, and represents a transnational youth culture.
The Original Courant: Issue 3 | 2017
In 2016 we started with the Original Courant, an inspired newspaper filled with content by us. To give you guys an inside of the Courant, we will upload all the previous issues on our blog. You can read the interviews, play Freddy Games, and get a look inside Freddy's mind.
SS20 Editorial by Fauve Bouwman
The first drop of our SS20 Collection is now available! The first editorial is shot by photographer Fauve Bouwman. We were wondering how Fauve became a photographer, so we decided to ask her some questions.
VIDEO: INTERVIEW WITH INDEBT STUDIO
Our temporary store has come to its end. We became curious about the creative studio: @indebt and their projects for the future. So we decided to make a small video interview. Shot by: Rafael Smit (@Raaf909)
Freddy Games: Level 2
This week Freddy would like to present to us: Freddy Games Level 2. Spin your head and conquer the boredom with these mind games!
Video: Diversion - The New Originals
'DIVERSION' encourages us to think and more outside of the box, mainly we now have fewer diversions and distractions and more time than ever. 'DIVERSION' shows examples of how this unique time in history affects the creative mind and how it prevails. It celebrates creativity in and outside the individual. Because: Creatives Are The New Athletes. Directed by Joost van Deijzen.
Moco Museum x The New Originals
In collaboration with Moco Museum we decided to do an outtake on the Creatives Are The New Athletes hoodie. Shot by Bram Romkes